Robert Morris
"I'm a huge cheerleader for Qount!"
Robert Morris Ditches SaaS Sprawl for All-in-One Practice Management
We interviewed Chief of Staff Gina Johnson at Robert W. Morris & Company about their switch from Thomson Reuters' Onvio to Qount—and why Canopy, Karbon, and Firm360 didn't make the cut.
Company Profile
Robert W. Morris & Company is a family company: The Founder & CFO is Robert W. Morris II, and the President & CEO is Robert W. Morris III. Since 1981, they've stuck by their principal value: to treat clients and associates like family. Today, they employ 29 staff, including five CPAs and two Enrolled Agents. Their services include:
- Taxes for 1040 clients and small businesses—about 2,500 returns per year.
- Accounting for over 100 business clients who subscribe to a recurring monthly billing package, with revenues of at least $500k.
- Payroll for about 250 payroll-only clients.
We sat down with Gina Johnson, the Chief of Staff at Robert W. Morris & Company. Gina has been with the company for six years, and led the project to adopt Qount.
"I consider it my baby. Everyone calls me the Qount Knowledge Base at work because I'm the one that implemented it."
Obviously, we're big Gina fans here at Qount. One year into implementation, we interviewed Gina to see how Qount held up for its first full busy season. (We knocked it out of the park, in case you're looking for the TL;DR.)


“They've been very, very good at working with us on making the program fit our needs.”
Gina Johnson
Chief of Staff
Qount versus Canopy, Karbon, Firm360, and Onvio
"They said, 'It's coming, but we don't have it yet!' Then I asked Uday and he was like, 'Yes, we can do that.' And he made it happen."
Robert Morris was suffering from serious SaaS sprawl. They used Onvio for practice management, SafeSend for e-signatures, ShareFile for document management, CPACharge for billing, email for client comms, and spreadsheets, spreadsheets, spreadsheets.
"We had apps for everything! We wanted to scale back on the apps and find a one-size-fits-all type program," Gina says.
Gina went on a mission to find the right fit.
"So I met with Canopy, I met with Karbon, I met with Firm 360. And then Qount," Gina recalls. "We ruled out Karbon and Canopy pretty quickly. It was between Qount and Firm360 at the end."
There were many things about Firm360 that Gina liked, but…
"But in the end, they didn't have everything that we needed," she concluded. "And Canopy was the same way, and so was Karbon. They said, 'Well, it's coming, but we don't have it yet!' Then I asked [Qount Co-Founder] Uday, and he was like, ‘Yes, we can do that.’ And he made it happen."
This willingness to include customers in the product roadmap design became the deciding factor for Gina.
"Their team is very good at adapting the program to what we need it to be," she says. "It's good that it's not just, 'Here it is. This is what it can do and this is all it can do,' which is what Onvio was like. That's what we had prior to Qount, through Thomson Reuters. It was kind of like a 'You get what you get' type of deal. Whereas Qount has been very, very good at working with us on making the program fit our needs."
In December 2023, Gina attended the Rightworks Inspire conference in Sarasota. She sat in on a Canopy talk, where the speaker gave a long list of features that were "coming," but not available yet. Gina realized... wait a minute. Qount already has these features.
"That solidified our choice," she says. It was proof that Qount's agile development team lives up to the company's vision to be leading edge. "We've been very happy that we have chosen Qount," Gina concludes.
Which Qount features made life easier?
Project tracking
"A game-changer for us in productivity and efficiency"
Tom’s #1 reason for moving from Practice CS to Qount?
"We wanted everything in one place."
Before Qount, the firm’s team members were hopping back and forth between different apps. If they needed data to transfer from one place to another, they had to roll up their sleeves for manual export and import. Now, everything is gathered in one interface. Qount's modules talk to each other natively, so there's no more manual data transfer. By working out of one integrated platform, AC has cut down on needless complexity and menial admin tasks. Accountants can move through their task lists faster and focus on skilled work.
Billing
From 8 hours to 10 minutes—literally
"Prior to Qount, we were using three different programs for all our monthly recurring billing," Gina explains. "It would take me eight hours to do first-of-the-month billing every month. Horrible!"
It's no wonder. Previously, Gina had to add up the firm's time spent in dollars, calculate incurred expenses, subtract the difference, and issue an invoice—client by client, hundreds of times! Now, Qount's Auto-Close feature does it all for her. Time-tracking and billing are done within Qount's unified platform, so it has all the data it needs to pull hours, dollars, and expenses. It even keeps track of any credits that were issued to the client or any retainers they've paid. Auto-Close automatically generates the end-of-month invoices and sends them to Gina for approval. All she needs to do is review and approve.
"And then it just all goes through," Gina says. "It just does everything automatically. It's pretty great. And it connects to QuickBooks Online!"
E-Signatures
Happy clients and fewer failed KBAs
"The e-signature process is real slick," Gina grins.
Before Qount, Robert Morris was using SafeSend. Gina insists the firm liked working with SafeSend, but...
"But we had a lot of clients that would fail the KBAs on the 1040s, and have issues with the signature," she admits. "That was down quite a bit with Qount this year."
Qount's e-signature feature lets clients sign engagement letters, tax documents, and proposals via browser or mobile app. It includes automated reminders to nudge clients, and a dashboard where the firm can track unsigned documents. Successful signatures can trigger workflow automations, like invoice generation, payment collection, or task creation. An audit trail ensures regulatory compliance, and yes, there's multi-signer support.
"The clients have been very receptive to it. Positive about it as well."
Client communication
"The SMS capabilities in Qount were big"
"So the SMS capabilities in Qount were big," Gina declares.
Whether it's SMS, email, or portal messages, Qount consolidates all communications into the client profile. This makes it easy to see the complete conversation without checking multiple channels. Qount also supports mass SMS sends and automated SMS reminders for things like payments, signatures, and renewals.
"It's all in there and we can see it; everybody can see it," Gina says. "We know who has worked on what and where it stopped. All the conversation that's transpired."
We asked Gina whether Qount's encrypted portal messaging would replace email as the firm's go-to channel for client comms. After all, it's more secure.
"Yeah, we're doing our best to move away from email. Obviously, it's a hard habit to break," she says. Clients, for their part, seem to have caught onto the ease of reaching out through the portal. "Throughout tax season, they'll just message us within Qount, and we can live message them right back."
All-in-one
"We can do it all in Qount"
Four software subscriptions cut, and counting!
"We got rid of three programs so far because we can do it all in Qount," Gina says, referencing Onvio, SafeSend, and ShareFile. Later she adds, "We were using CPACharge for our credit card transactions. But Qount has their own. They use Nelnet, and they also integrate with Stripe now. So that's another thing we got rid of!"
Okay, so we count four! How's that looking for Robert Morris' bottom line?
"I would say we're definitely saving money, for sure, because now we have one program," Gina says. "The cost is worth it when you can remove all the stuff that you were also paying for."
And it's not just redundant app subscriptions that are getting the boot.
"We've gotten rid of so many spreadsheets!" Gina says. "We had spreadsheets all over the place to accommodate for what we were lacking, and we've been able to get rid of some of that. The efficiency in our processes have just gotten so much better."
Final verdict? More Qount!
Robert Morris plans to transfer even more processes to Qount in the future.
"We've been going in phases," Gina says, "because Qount is just so big."
Qount is a solution that evolves to meet industry needs and deliver emerging technology. Robert Morris has seen great results from moving their practice management to our feature-rich, all-in-one platform. They've cut down on SaaS sprawl, saved time on billing, and leveled up their project tracking. Gina concluded our interview with some touching words:
"I'm a huge cheerleader for Qount, for sure." As the product matures, Gina predicts we can "take over the accounting world." Thanks, Gina! That's the goal.